Chris Hanson, Marketplace Manager
Operator-led
Amazon & Marketplace
management
8 years running my own private-label brand across Amazon (UK, US, Canada and the EU), Etsy, eBay and TikTok Shop, £283,167 of combined revenue in the last 12 months at 24.9% net margin and 11.1% Total ACOS. I now bring that operator mindset to brands and agencies who need an end-to-end Marketplace Manager, not just a PPC button-pusher. I also speak Spanish and Portuguese (C1) and have lived and worked in Spain, Brazil and other parts of Latin America, so I can help with expansion into these countries where it's useful.
Read the case study Watch how I workHow I Think About Marketplace Management
Short walkthroughs covering how I approach the work, for brands and agencies considering bringing me in.
Marketplace Operations
How I run a typical week on my own brand
A real walkthrough of my standard operating week across Amazon, Etsy, eBay and TikTok Shop: the Monday P&L read, the weekly PPC sweep, inventory reorder triggers, VOC / NCX checks, listing health, and the small things I do every week that keep an account in the Excellent CX band and a Total ACOS near 11%.
Coming soonListing Analysis & Strategy
Live teardown: picking a random listing and showing exactly what I'd fix
I pick a random Amazon listing in front of the camera, compare it to its top three competitors, and walk through the specific changes I'd make (title structure, A+ modules, image strategy, FBA fee-tier checks, PPC restructure, review-velocity tactics), and what the expected impact on conversion, traffic and margin would be. The same diagnostic I'd run in week one on a client account.
Coming soonReal Numbers From My Own Brand
I don't just manage accounts, I've built and run one for 8 years. Here's what that looks like, end to end.
OPERATOR CASE STUDY · 12 MONTHS · 4 PLATFORMS
8 Years Running My Own Marketplace Brand, The Numbers Behind the Decisions
£283,167 of combined revenue across Amazon (UK / US / CA / EU), Etsy, eBay and TikTok Shop in the last 12 months. The Amazon side: 24.9% net margin, 11.1% Total ACOS, 3.5% refund rate, 23,743 units shipped across 12 storefronts grouped as four marketplaces. Pan-EU FBA with in-house VAT / EPR / IOSS compliance across all nine EU storefronts. Every figure real; brand name and ASINs anonymised.
Platforms I Work With
Selling across multiple channels? I've done it myself.
Amazon (UK, US, CA, plus nine EU storefronts) · Etsy · eBay · TikTok Shop
Ways to Work Together
Open to fractional, contract and full-time Marketplace Manager roles.
For Brands
Fractional Marketplace Manager for direct-to-brand engagements.
- PPC, listings, A+ content
- Inventory & account health
- International expansion (inc. MX / ES / Brazil)
- Monthly Loom reports
- No lock-in contracts
For Agencies
Contract Marketplace Manager managing client accounts under your agency banner.
- 3–5 client accounts at a time
- Slack / project tool friendly
- Account-manager grade reporting
- Spanish & Portuguese (C1) for MX / ES / BR
- UK timezone, remote-first
- White-label / behind-the-scenes
Full-Time Roles
Open to senior Marketplace Manager / Amazon Account Manager roles with the right brand or agency.
- UK remote or hybrid (NW)
- Amazon-led, multi-channel
- Direct or via recruiter
- CV & references on request
Looking for a Marketplace Manager?
Whether you're a brand hiring direct, an agency looking for a contractor, or someone recruiting for a full-time role, I'd love to talk. Send me a message or watch one of my walkthroughs first to see how I think.