Planning Your E-Commerce Exit: Building a Business Worth Buying

Whether you plan to sell your e-commerce business or not, building it as if you might creates a stronger, more valuable operation.

What Acquirers Look For

• Clean financials: Clear separation of business and personal expenses. Proper accounting.
• Growth trend: Consistent revenue and profit growth over at least 12 months
• Diversification: Multiple products, not dependent on a single SKU
• Brand: Registered trademark, A Plus Content, loyal customers
• Systems: SOPs, automation, and processes that work without you

Where to Sell

Amazon businesses are sold through specialist brokers like Thrasio, Perch, or marketplaces like Empire Flippers and FE International. Brokers typically charge 10 to 15 percent commission.

Timeline

Start preparing 12 to 24 months before a planned exit. Clean up finances, document processes, reduce owner dependence, and maximise profitability.

Thinking about your exit strategy? Get in touch for long-term planning.