Amazon US is the largest Amazon marketplace by revenue. For UK sellers, it represents enormous opportunity but comes with unique challenges.
US Entity and Tax
You do not need a US company to sell on Amazon US, but you will need an EIN (Employer Identification Number) for tax purposes. Sales tax varies by state and can be complex.
Shipping to US FBA
Sea freight from the UK to US FBA warehouses takes 4 to 6 weeks. Air freight is faster but significantly more expensive. Factor this into your inventory planning.
Product Compliance
US product regulations differ from UK and EU. Check FDA, CPSC, and FCC requirements for your product category before shipping inventory.
Competition and PPC Costs
The US marketplace is more competitive with higher PPC costs. Budget accordingly and start with products that have a clear competitive advantage.
Considering Amazon US? Get in touch for US marketplace strategy.
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