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2026-07-25

Sustainability in E-Commerce: Good for the Planet, Good for Business

Consumers increasingly choose sustainable brands. How to make your e-commerce business more sustainable.

Sustainability is not just good ethics. It is increasingly good business. A growing number of consumers actively choose sustainable brands and are willing to pay more for them.

Packaging

Reduce packaging size and switch to recyclable or compostable materials. This also reduces shipping costs because dimensional weight decreases.

Amazon Climate Pledge Friendly

Products with sustainability certifications qualify for the Climate Pledge Friendly badge. This appears in search results and can improve click-through rates.

Supply Chain

  • Source from suppliers with environmental certifications
  • Consolidate shipments to reduce freight
  • Choose sea freight over air freight where lead times allow
  • Work with suppliers to reduce packaging in your supply chain

Communicate It

Tell your sustainability story in your A Plus Content, product packaging, and brand store. Customers want to support sustainable businesses, but they need to know about your efforts.

Want to build sustainability into your brand? Get in touch.


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